Full of buzzwords and jargon, they don’t offer any real insights into your accomplishments or professional connections - instead, they’re a generic rehashing of terms recruiters have seen hundreds of times before. These types of self-promotional sentences are common on LinkedIn, but they’re ultimately shallow. “Creative and passionate, results-driven go-getter that helps brands think outside the box.” 5. While this short description is often used for job titles, you can take it a step further by adding a bit more detail about your current role, what it means to you or what you’ve accomplished. Your headline can also help boost your profile impact. If you’re a professional fitness instructor, meanwhile, you might opt for an action shot of you in the gym. If you’re a freelancer working from home, for example, you might include a picture of you in your office hard at work. Here, it’s not as important that you (or your face) are in the shot, but you want to make it something that’s memorable and tells visitors more about you as a person. Set a background photo.Īlong with your profile photo, you can also set a wider background photo that showcases a bit more about you. Whether it’s she/her, he/him, they/them or another combination that best fits your identity, including your pronouns is always worth it on your LinkedIn profile. Pronouns are an important part of the remote and in-person work ecosystem, and by adding them up-front you can avoid any awkwardness later on. The goal here is to look like you normally look at work, in turn making it easier for prospective contacts who may have only met you virtually to recognize you from your profile picture.

According to Senior Content Marketing Manager at LinkedIn, Jane Deehan, your profile picture should be recent, look like you and your face should take up around 60 percent of the total space. First up? Upload a great profile picture.

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